In love with this brush! I have naturally wavy hair, kinda like beach wavy but not as cute. My hair reaches the small of my back so drying and straightening my hair is a bit of a chore. I usually just let it air dry and then braid it out put it in a pony tail. Any time I want to wear it down I normally have to plan out about an hour so I can shower, dry it, straighten it and then style it. Since getting this I can wash my hair the night before, let it air dry, sleep with it up, just about anything that would usually make my hair nearly impossible to straighten and super frizzy no matter what. Then in the morning just run the brush through my hair and in under 20 minutes (although usually under 10 minutes) I have amazing straight and silky hair! So easy to use!!! My only problem is the location of the power and heat buttons, they are on the side of the brush and I keep hitting them when I am doing my hair, turning the heat up or down. Luckily I haven’t turned it off yet while I was using it!